Find Your Voice

5 Strategies to Overcome your Fear of Public Speaking

The words “public speaking” cause’s fear and anxiety in the minds of otherwise competent and confident people. Does the thought of speaking in front of a group evoke fear, make you sweat, and get your heart pounding? It’s likely you have glossophobia – the fear of public speaking.

Glossophobia is one of the most common of fears. There are many ways to increase business exposure so why bother to overcome your speaking nerves? Stepping up to the lectern not only positions you as an expert in your area of business but it also provides effortless referrals and improved marketing opportunities.

Presenting a non-sales informative speech warms up your target market and builds trust. Unlike endless cold calls, the people you present to and follow up with are more receptive to listening to your offer of products and services.

Overcome your fear of public speaking and boost your business with these five tips.

  1. Prepare Thoroughly

Nothing helps ease the fear of public speaking more than knowing your content. The ability to connect with your audience comes from having the confidence and knowing you won’t get lost during your delivery. Practise, practise and then practise some more before your presentation. Time your speech and always have back-up material in case time is left over.

  1. Don’t Just Memorize the Words

Mastering the art of public speaking comes not from memorizing word for word your entire speech. The proficient speaker knows their content by remembering key points and prompts on subtopics and examples they wish to cover.

  1. Avoid Common Bullets

The majority of business presentations and speeches are boring monologues filled with endless PowerPoint slide decks and bullet points. Trash the PowerPoint presentations and make your material the focal point of the talk. If you do use PowerPoint, take the approach of using visuals that quickly convey your message.

  1. Reduce Stress

The most fearful moment of any presentation is the one minute before your stage entrance. Use the tactic of elite athletes by visualizing a positive outcome and use deep breathing and meditation to reduce stress and build confidence.

  1. Engage the Audience

Creating a monologue presentation puts the entire task of informing and entertaining the audience on you. Make your talk a dialogue with questions and participation to reduce boredom and speak with ease. Having the group involved also gives you time to reorganize your thoughts if things are going off track.

Make public speaking part of your marketing plan and boost your business success. Your fear will evaporate over time and you will wonder why you didn’t start sooner.